At its Wednesday, Dec. 3, luncheon, Venture Connectors will host JK McKnight, founder of The Forecastle Festival and The Forecastle Foundation. A writer, musician, producer, fundraiser and environmental activist, McKnight will discuss how he leveraged his environment, creativity, networking and innovation to grow The Forecastle Festival, which began as a small community event at Tyler Park in 2002, into a major, international attraction.
McKnight will provide a clinic on how to read the physical, cultural and emotional vernacular of your surroundings. He will discuss how to isolate creativity to build the right product that fits your market and solves a problem. He will talk about how to scale your business and network with your customers, stakeholders, early adopters and future purveyors. He’ll also offer insights into how to sustain growth through constant innovation and iteration.